{"id":76696,"date":"2025-05-29T11:43:26","date_gmt":"2025-05-29T14:43:26","guid":{"rendered":"https:\/\/www.travel3.com.br\/?p=76696"},"modified":"2025-05-30T16:20:07","modified_gmt":"2025-05-30T19:20:07","slug":"paradisus-palma-real-sustentavel-caribe","status":"publish","type":"post","link":"https:\/\/www.travel3.com.br\/site\/acontece-no-turismo\/paradisus-palma-real-sustentavel-caribe\/","title":{"rendered":"Paradisus Palma Real adota energia solar no Caribe"},"content":{"rendered":"\n

Hotel da Meli\u00e1 instala 926 pain\u00e9is solares e avan\u00e7a em metas ESG com programa de eventos carbono zero<\/h2>\n\n\n\n

O movimento por um turismo mais respons\u00e1vel ganha for\u00e7a com o projeto sustent\u00e1vel do Paradisus Palma Real, resort da Meli\u00e1 Hotels International localizado em Punta Cana, na Rep\u00fablica Dominicana<\/a><\/strong>. Em 2024, o hotel instalou uma usina fotovoltaica com 926 pain\u00e9is solares e capacidade de 500 kWp, posicionando-se como refer\u00eancia em energia limpa no Caribe. A iniciativa marca o compromisso da rede com o meio ambiente e integra as a\u00e7\u00f5es do Dia Mundial do Meio Ambiente, celebrado em 5 de junho.<\/p>\n\n\n\n

A a\u00e7\u00e3o faz parte da estrat\u00e9gia ESG da Meli\u00e1, chamada Travel for Good, estruturada em tr\u00eas pilares: Good for the Planet, Good for the People e Good Governance. O projeto solar se encaixa no primeiro pilar, com foco na prote\u00e7\u00e3o ambiental e efici\u00eancia energ\u00e9tica.<\/p>\n\n\n\n

O sistema solar tem capacidade para gerar cerca de 30 mil kWh por ano, o suficiente para abastecer todo o centro de conven\u00e7\u00f5es do resort. Al\u00e9m de reduzir a pegada de carbono, a solu\u00e7\u00e3o representa economia operacional e refor\u00e7a a viabilidade econ\u00f4mica da sustentabilidade no setor hoteleiro.<\/p>\n\n\n\n

A iniciativa tamb\u00e9m responde \u00e0 crescente demanda por hospedagens comprometidas com pr\u00e1ticas ecol\u00f3gicas, especialmente por parte de turistas brasileiros que valorizam a preserva\u00e7\u00e3o ambiental e o impacto social positivo.<\/p>\n\n\n

\n
\"Centro
Centro de conven\u00e7\u00f5es do Paradisus Palma Real Golf & Spa Resort (Foto: Divulga\u00e7\u00e3o)<\/figcaption><\/figure><\/div>\n\n\n

Eventos carbono neutro com Road to Net Zero<\/h3>\n\n\n\n

Dentro da mesma estrat\u00e9gia, a Meli\u00e1 desenvolveu o programa Road to Net Zero Events, em parceria com a Creast. A proposta \u00e9 neutralizar as emiss\u00f5es de carbono de todos os eventos realizados em seus hot\u00e9is, calculando desde o uso de energia at\u00e9 a origem dos ingredientes do menu.<\/p>\n\n\n\n

O programa est\u00e1 presente em 41 unidades, incluindo nove nas Am\u00e9ricas do Norte e Caribe. Os eventos podem ter as emiss\u00f5es compensadas pelas empresas contratantes ou por meio do projeto The Planet We Love, com cr\u00e9ditos certificados pelas Na\u00e7\u00f5es Unidas \u2014 inclusive com projetos no Brasil e no M\u00e9xico.<\/p>\n\n\n\n

Reconhecimento internacional e impacto local<\/h3>\n\n\n\n

A Meli\u00e1 vem sendo reconhecida por sua atua\u00e7\u00e3o em sustentabilidade. Em 2025, foi nomeada pela S&P Global como a companhia hoteleira mais sustent\u00e1vel da Europa. Tamb\u00e9m recebeu o t\u00edtulo de World\u2019s Most Sustainable Hotel Company 2024 pela revista TIME e o pr\u00eamio de Melhor Iniciativa Global de Sustentabilidade pela Business Traveler USA.<\/p>\n\n\n\n

Mais de 215 hot\u00e9is da rede possuem certifica\u00e7\u00e3o Ecostars, aprovada pelo Global Sustainable Tourism Council (GSTC), reconhecendo a\u00e7\u00f5es como redu\u00e7\u00e3o de res\u00edduos e efici\u00eancia energ\u00e9tica. A empresa tamb\u00e9m se destaca por sua transpar\u00eancia em governan\u00e7a e responsabilidade social.<\/p>\n\n\n\n

O Paradisus Palma Real integra ainda o programa Destination Inclusive, que oferece aos h\u00f3spedes viv\u00eancias culturais com impacto direto nas comunidades locais, como oficinas com artes\u00e3os e experi\u00eancias gastron\u00f4micas regionais.<\/p>\n\n\n\n

Al\u00e9m do foco ambiental, a Meli\u00e1 promove inclus\u00e3o e igualdade de oportunidades entre seus colaboradores. Todos os hot\u00e9is da rede no M\u00e9xico j\u00e1 possuem a distin\u00e7\u00e3o ESR (Empresa Socialmente Responsable), refor\u00e7ando o compromisso com pr\u00e1ticas \u00e9ticas e sustent\u00e1veis.<\/p>\n\n\n\n

Para mais informa\u00e7\u00f5es, acesse o site<\/a><\/strong>. <\/p>\n","protected":false},"excerpt":{"rendered":"

Hotel da Meli\u00e1 instala 926 pain\u00e9is solares e avan\u00e7a em metas ESG com programa de eventos carbono zero<\/p>\n","protected":false},"author":5,"featured_media":76697,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[969,226,4882],"tags":[6406,4520,4420,6660,1051,230],"class_list":["post-76696","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-acontece-no-turismo","category-destaque","category-home","tag-carbono-neutro","tag-esg","tag-melia-hotels-international","tag-paradisus-palma-real","tag-punta-cana","tag-sustentabilidade"],"yoast_head":"\nParadisus Palma Real adota energia solar no Caribe - Travel3<\/title>\n<meta name=\"description\" content=\"Paradisus Palma Real sustent\u00e1vel: resort adota energia solar, reduz emiss\u00f5es e lidera a\u00e7\u00f5es ESG no Caribe\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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